Situation & Outlook Demographic-Economic Narrative Profile
Geographic area: Wisconsin

Created 11/21/2012. Next update 12/21/2012. [S&O Profiles & Reports] [Narrative Profile Main] [Notes section]

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1. Population. The Wisconsin total population increased from 5,363,675 (2000) to 5,711,767 (2011) -- a change of 348,092 ( 6.49%). The median age increased from 36.0 (2000) to 38.7 (2011). The population ages 5-to-17 changed from 1,026,416 (2000) to 975,200 (2011) -- a change of -51,216 ( -4.99%).

  Population by Gender/AgeCensus 2000ACS 2011Change
ItemValuePercentValuePercentValuePercent
Total Population 5,363,675 100.0 5,711,767 100.0 348,092 6.5
  Male 2,649,041 49.4 2,835,132 49.6 186,091 7.0
  Female 2,714,634 50.6 2,876,635 50.4 162,001 6.0
  Under 5 years 342,340 6.4 349,200 6.1 6,860 2.0
  5 to 9 years 379,484 7.1 363,312 6.4 -16,172 -4.3
  10 to 14 years 403,074 7.5 380,698 6.7 -22,376 -5.6
  15 to 19 years 407,195 7.6 399,703 7.0 -7,492 -1.8
  20 to 24 years 357,292 6.7 387,481 6.8 30,189 8.4
  25 to 34 years 706,168 13.2 731,214 12.8 25,046 3.5
  35 to 44 years 875,522 16.3 709,248 12.4 -166,274 -19.0
  45 to 54 years 732,306 13.7 863,551 15.1 131,245 17.9
  55 to 59 years 252,742 4.7 393,469 6.9 140,727 55.7
  60 to 64 years 204,999 3.8 341,677 6.0 136,678 66.7
  65 to 74 years 355,307 6.6 410,821 7.2 55,514 15.6
  75 to 84 years 251,621 4.7 264,106 4.6 12,485 5.0
  85 years and over 95,625 1.8 117,287 2.1 21,662 22.7
  Median age 36.0... 38.7... 2.7 7.5

Census 2010 Population by 5-Year Age Group & Gender with Population Pyramid [
ranking table ... population pyramids]
Age Male Male% Female Female%
  0- 4183,3913.2175,0523.1
  5- 9188,2863.3180,3313.2
  10-14192,2323.4183,6953.2
  15-19204,8033.6194,4063.4
  20-24196,8973.5189,6553.3
  25-29189,3493.3182,9983.2
  30-34178,1203.1171,2273.0
  35-39174,6193.1170,7093.0
  40-44191,7383.4188,6003.3
  45-49218,5393.8219,0883.9
  50-54218,3033.8217,8233.8
  55-59192,9523.4193,0343.4
  60-64155,7562.7158,0692.8
  65-69109,1681.9117,8612.1
  70-7481,0671.492,4001.6
  75-7962,1811.179,0711.4
  80-8447,5490.869,5121.2
  85+ 37,4500.781,0551.4

2. Race/Origin. Among major race groups, the Asian population increased from 88,763 (2000) to 130,617 (2011) -- a change of 41,854 ( 47.15%). Among 'race alone or in combination with other race(s),' the Native Hawaiian and Other Pacific Islander population changed from 4,310 (2000) to 6,190 (2011) -- a change of 1,880 ( 43.62%).

  Population by Race/OriginCensus 2000ACS 2011Change
ItemValuePercentValuePercentValuePercent
Total Population 5,363,675 100.0 5,711,767 100.0 348,092 6.5
One Race 5,296,780 98.8 5,594,970 98.0 298,190 5.6
  White 4,769,857 88.9 4,980,495 87.2 210,638 4.4
  Black or African American 304,460 5.7 356,550 6.2 52,090 17.1
  American Indian and Alaska Native 47,228 0.9 48,065 0.8 837 1.8
  Asian 88,763 1.7 130,617 2.3 41,854 47.2
    Asian Indian 12,665 0.2 26,626 0.5 13,961 110.2
    Chinese 11,184 0.2 19,174 0.3 7,990 71.4
    Filipino 5,158 0.1 8,279 0.1 3,121 60.5
    Japanese 2,868 0.1 2,174 0.0 -694 -24.2
    Korean 6,800 0.1 7,361 0.1 561 8.3
    Vietnamese 3,891 0.1 4,516 0.1 625 16.1
    Other Asian 46,197 0.9 62,487 1.1 16,290 35.3
  Native Hawaiian and Other Pacific Islander 1,630 0.0 1,485 0.0 -145 -8.9
    Native Hawaiian 458 0.0 388 0.0 -70 -15.3
    Guamanian or Chamorro 332 0.0 460 0.0 128 38.6
    Samoan 333 0.0 92 0.0 -241 -72.4
    Other Pacific Islander 507 0.0 545 0.0 38 7.5
  Some other race 84,842 1.6 77,758 1.4 -7,084 -8.3
Two or more races 66,895 1.2 116,797 2.0 49,902 74.6
Race alone or in comb. with one or more other races      
  White 4,827,514 90.0 5,083,936 89.0 256,422 5.3
  Black or African American 326,506 6.1 408,046 7.1 81,540 25.0
  American Indian and Alaska Native 69,386 1.3 90,634 1.6 21,248 30.6
  Asian 102,768 1.9 154,925 2.7 52,157 50.8
  Native Hawaiian and Other Pacific Islander 4,310 0.1 6,190 0.1 1,880 43.6
  Some other race 104,662 2.0 93,160 1.6 -11,502 -11.0
Hispanic 192,921 3.6 345,297 6.0 152,376 79.0

3. Households and Families. The number of households (occupied housing units) increased from 2,084,544 (2000) to 2,275,352 (2011) -- a change of 190,808 ( 9.15%). The number of families increased from 1,386,815 (2000) to 1,462,927 (2011) -- a change of 76,112 ( 5.49%).

  Households and FamiliesCensus 2000ACS 2011Change
ItemValuePercentValuePercentValuePercent
Total households 2,084,544 100.0 2,275,352 100.0 190,808 9.2
  Family households (families) 1,386,815 66.5 1,462,927 64.3 76,112 5.5
    Married-couple family 1,108,597 53.2 1,134,124 49.8 25,527 2.3
  Nonfamily households 697,729 33.5 812,425 35.7 114,696 16.4
    Householder living alone 557,875 26.8 655,662 28.8 97,787 17.5
      Householder 65 years and over 207,206 9.9 239,022 10.5 31,816 15.4

4. Educational Attainment. The number of high school graduates increased from 1,201,813 (2000) to 1,266,895 (2011) -- a change of 65,082 ( 5.42%).

  Educational AttainmentCensus 2000ACS 2011Change
ItemValuePercentValuePercentValuePercent
Population 25 years and over 3,475,878 100.0 3,831,373 100.0 355,495 10.2
  Less than 9th grade 186,125 5.4 130,016 3.4 -56,109 -30.1
  9th to 12th grade, no diploma 332,292 9.6 239,492 6.3 -92,800 -27.9
  High school graduate (includes equivalency) 1,201,813 34.6 1,266,895 33.1 65,082 5.4
  Some college, no degree 715,664 20.6 814,234 21.3 98,570 13.8
  Associate's degree 260,711 7.5 366,423 9.6 105,712 40.5
  Bachelor's degree 530,268 15.3 668,444 17.4 138,176 26.1
  Graduate or professional degree 249,005 7.2 345,869 9.0 96,864 38.9
  Percent high school graduate or higher... 85.1... 90.4 5.3 6.2
  Percent bachelor's degree or higher... 22.4... 26.5 4.1 18.3

5. School Enrollment. Total school enrollment for population 3 years and over increased from 1,463,038 (2000) to 1,506,580 (2011) -- a change of 43,542 ( 2.98%).

  School EnrollmentCensus 2000ACS 2011Change
ItemValuePercentValuePercentValuePercent
Population 3 years and over enrolled in school 1,463,038 100.0 1,506,580 100.0 43,542 3.0
  Nursery school, preschool 85,045 5.8 77,318 5.1 -7,727 -9.1
  Kindergarten 81,072 5.5 87,788 5.8 6,716 8.3
  Elementary school (grades 1-8) 639,162 43.7 591,709 39.3 -47,453 -7.4
  High school (grades 9-12) 329,222 22.5 314,863 20.9 -14,359 -4.4
  College or graduate school 328,537 22.5 434,902 28.9 106,365 32.4

6. Language. The population 5 years and over who spoke a language other than English at home, but spoke English less than "very well," increased from 148,910 (2000) to 177,233 (2011) -- a change of 28,323 ( 19.02%).

  Language Spoken at HomeCensus 2000ACS 2011Change
ItemValuePercentValuePercentValuePercent
Population 5 years and over 5,022,073 100.0 5,362,567 100.0 340,494 6.8
  English only 4,653,361 92.7 4,895,012 91.3 241,651 5.2
  Language other than English 368,712 7.3 467,555 8.7 98,843 26.8
    Speak English less than "very well" 148,910 3.0 177,233 3.3 28,323 19.0
  Spanish 168,778 3.4 235,950 4.4 67,172 39.8
    Speak English less than "very well" 76,697 1.5 105,601 2.0 28,904 37.7
  Other Indo-European languages 124,719 2.5 125,953 2.3 1,234 1.0
    Speak English less than "very well" 36,736 0.7 29,634 0.6 -7,102 -19.3
  Asian and Pacific Islander languages 61,447 1.2 83,557 1.6 22,110 36.0
    Speak English less than "very well" 31,942 0.6 36,604 0.7 4,662 14.6

7. Employment. Total employment (civilian labor force) for population 16 years and over increased from 2,734,925 (2000) to 2,819,477 (2011) -- a change of 84,552 ( 3.09%).

  Labor Force StatusCensus 2000ACS 2011Change
ItemValuePercentValuePercentValuePercent
Population 16 years and over 4,157,030 100.0 4,543,816 100.0 386,786 9.3
  In labor force 2,872,104 69.1 3,073,513 67.6 201,409 7.0
    Civilian labor force 2,869,236 69.0 3,070,131 67.6 200,895 7.0
      Employed 2,734,925 65.8 2,819,477 62.1 84,552 3.1
      Unemployed 134,311 3.2 250,654 5.5 116,343 86.6
      Percent of civilian labor force... 4.7... 8.2 3.5 74.5
    Armed Forces 2,868 0.1 3,382 0.1 514 17.9
  Not in labor force 1,284,926 30.9 1,470,303 32.4 185,377 14.4

  Employment by IndustryCensus 2000ACS 2011Change
ItemValuePercentValuePercentValuePercent
Civilian employed population 16 years and over 2,734,925 100.0 2,819,477 100.0 84,552 3.1
  Agriculture, forestry, fishing and hunting, and mining 75,418 2.8 71,041 2.5 -4,377 -5.8
  Construction 161,625 5.9 157,259 5.6 -4,366 -2.7
  Manufacturing 606,845 22.2 515,928 18.3 -90,917 -15.0
  Wholesale trade 87,979 3.2 76,057 2.7 -11,922 -13.6
  Retail trade 317,881 11.6 311,347 11.0 -6,534 -2.1
  Transportation and warehousing,and utilities 123,657 4.5 129,496 4.6 5,839 4.7
  Information 60,142 2.2 48,610 1.7 -11,532 -19.2
  Finance, insurance, real estate, and rental and leasing 168,060 6.1 170,725 6.1 2,665 1.6
  Prof, scientific, mgmt, admin & waste mgmt services 179,503 6.6 229,536 8.1 50,033 27.9
  Educational, health and social services 548,111 20.0 651,750 23.1 103,639 18.9
  Arts, entertainment, recreation, accom & food services 198,528 7.3 237,651 8.4 39,123 19.7
  Other services (except public administration) 111,028 4.1 118,002 4.2 6,974 6.3
  Public administration 96,148 3.5 102,075 3.6 5,927 6.2

Monthly Labor Force Characteristics. The total employment (civilian labor force) for population 16 years and over decreased from 3,075,559 (May 2012) to 3,061,169 (Oct 2012) -- a change of -14,390 ( -0.5%).

  Monthly Labor Force Characteristics
Item (seasonally adjusted)May 2012Jun 2012Jul 2012Aug 2012Sep 2012Oct 2012
Civilian Labor Force3,075,5593,074,4123,068,1233,061,2493,059,8583,061,169
  Employed2,866,9422,859,0142,843,8842,832,1122,836,2562,850,050
  Unemployed208,617215,398224,239229,137223,602211,119
  Unemployment rate 6.8 7.0 7.3 7.5 7.3 6.9

8. Commuting to Work. In 2000, the mean travel time to work was 20.8 minutes for workers 16 years and over ( 2,690,704). In 2011, the mean travel time to work was 21.9 minutes for workers 16 years and over ( 2,771,411).

9. Geographic Mobility. In 2000, 43.52% ( 2,185,841) of the population 5 years and over ( 5,022,073) lived in a different house than in 1995. In 2011, 14.18% ( 800,663) of the population 1 year and over ( 5,647,213) lived in a different house than in 2010. There are no 5 year earlier place of residence data for 2011.

10. Income. The median household income increased from $43,791 (2000) to $50,395 (2011) -- a change of $6,604 ( 15.08%). The per capita income increased from $21,271 (2000) to $26,212 (2011) -- a change of $4,941 ( 23.23%).

Household income recent change: 2010 to 2011. The median household income increased from $50,293 (2010) to $50,395 (2011) -- a change of $102 ( 0.20%). The Gini Index measure of income inequality changed from 0.430 (2010) to 0.437 (2011) -- a change of 0.007 ( 1.628%). See related details:
http://proximityone.com/statetrends_income.htm.

  Household IncomeCensus 2000ACS 2011Change
ItemValuePercentValuePercentValuePercent
Total Households 2,086,304 100.0 2,275,352 100.0 189,048 9.1
  Less than $10,000 148,964 7.1 150,367 6.6 1,403 0.9
  $10,000 to $14,999 121,366 5.8 127,435 5.6 6,069 5.0
  $15,000 to $24,999 264,897 12.7 261,720 11.5 -3,177 -1.2
  $25,000 to $34,999 276,033 13.2 247,681 10.9 -28,352 -10.3
  $35,000 to $49,999 377,749 18.1 341,381 15.0 -36,368 -9.6
  $50,000 to $74,999 474,299 22.7 459,862 20.2 -14,437 -3.0
  $75,000 to $99,999 226,374 10.9 294,725 13.0 68,351 30.2
  $100,000 to $149,999 133,719 6.4 259,227 11.4 125,508 93.9
  $150,000 to $199,999 30,598 1.5 74,611 3.3 44,013 143.8
  $200,000 or more 32,305 1.5 58,343 2.6 26,038 80.6
  Median household income (dollars) 43,791... 50,395... 6,604 15.1
  Median family income (dollars) 52,911... 63,732... 10,821 20.5
  Per capita income (dollars) 21,271... 26,212... 4,941 23.2

Personal Income. Total personal income increased from $226,184M (2011Q2) to $232,258M (2012Q2) -- a change of $6,074M ( 2.7%). Per capita personal income increased from $39,744 (2011Q2) to $40,663 (2012Q2) -- a change of $1,211 ( 3.0%).

  Personal Income by Component
Item ($ millions; seasonally adjusted)2011Q12011Q22011Q32011Q42012Q12012Q2
Personal income 225,185226,184226,684226,116230,228232,258
  Nonfarm personal income 10.1/ 222,399223,274223,708223,162226,998229,357
  Farm income 10.2/ 2,7872,9102,9762,9543,2302,901
Derivation of personal income       
Earnings by place of work 163,297164,266164,984164,211167,501168,610
  Less: cont. for govt social insurance 10.3/ 17,29017,37317,43117,31817,68617,793
  Employee & self-empl. cont. for govt social insurance 7,8147,8357,8377,7837,8907,942
  Employer cont. for government social insurance 9,4769,5389,5949,5349,7969,851
  Plus: Adjustment for residence 10.4/ 3,8323,8563,8233,8543,9713,988
  Equals: Net earnings by place of residence 149,838150,749151,377150,747153,786154,805
  Plus: Dividends, interest, and rent 10.5/ 34,83235,52135,71035,98936,47237,267
  Plus: Personal current transfer receipts 40,51539,91439,59839,38039,97040,187
Components of earnings by place of work       
Wage and salary disbursements 116,986117,473117,949117,142119,520120,507
Supplements to wages and salaries 29,46829,66629,80629,72030,18730,413
  Employer cont. for employee pensions & insurance 19,99220,12820,21220,18620,39120,562
  Employer cont. for government social insurance 9,4769,5389,5949,5349,7969,851
Proprietors' income 10.6/ 16,84317,12717,23017,34917,79417,690
  Farm proprietors' income 2,0402,1602,2242,2002,3422,123
  Nonfarm proprietors' income 14,80314,96715,00615,14815,45215,566
Per Capita Personal Income (dollars) 39,56839,74439,83239,73240,30840,663

11. Poverty. The percent families in poverty changed from 5.60 (2000) to 8.80 (2011). The percent individuals in poverty changed from 8.66 (2000) to 13.10 (2011).

12. Health Insurance. In 2011, the civilian noninstitutionalized population ( 5,634,063) with health insurance was 5,127,389. Of those with health insurance, 4,037,556 had private health insurance and 1,778,311 had public health insurance. Corresponding data for 2000 are not available.

13. Disability. In 2000, 16.01% ( 790,917) of the civilian noninstitutionalized population 5 years and over ( 4,939,875) had a disability. In 2011, 11.31% ( 637,141) of the civilian noninstitutionalized population ( 5,634,063) had a disability. Note that the tabulation universes vary between 2000 and 2011.

14. Housing Units & Tenure. The total number of housing units increased changed from 2,321,144 (2000) to 2,634,806 (2011) -- a change of 313,662 ( 13.51%).

  Housing Occupancy/Vacancy & TenureCensus 2000ACS 2011Change
ItemValuePercentValuePercentValuePercent
Total housing units 2,321,144 100.0 2,634,806 100.0 313,662 13.5
  Occupied housing units 2,084,544 89.8 2,275,352 86.4 190,808 9.2
    Owner-occupied housing units 1,426,361 61.5 1,543,908 58.6 117,547 8.2
    Renter-occupied housing units 658,183 28.4 731,444 27.8 73,261 11.1
  Vacant housing units 236,600 10.2 359,454 13.6 122,854 51.9

15. Housing Value. The median housing value changed from $112,200 (2000) to $166,700 (2011) -- a change of $54,500 ( 48.57%).

  Housing ValueCensus 2000ACS 2011Change
ItemValuePercentValuePercentValuePercent
Owner-Occupied Housing Units by Value 1,426,361 100.0 1,543,908 100.0 117,547 8.2
  Less than $50,000 73,450 5.1 78,524 5.1 5,074 6.9
  $50,000 to $99,999 396,893 27.8 217,298 14.1 -179,595 -45.3
  $100,000 to $149,999 343,993 24.1 346,112 22.4 2,119 0.6
  $150,000 to $199,999 173,519 12.2 336,099 21.8 162,580 93.7
  $200,000 to $299,999 95,163 6.7 345,047 22.3 249,884 262.6
  $300,000 to $499,999 30,507 2.1 165,063 10.7 134,556 441.1
  $500,000 to $999,999 7,353 0.5 44,831 2.9 37,478 509.7
  $1,000,000 or more 1,589 0.1 10,934 0.7 9,345 588.1
Median value (dollars) 112,200... 166,700... 54,500 48.6

16. Housing Gross Rent. The median gross rent changed from $540 (2000) to $739 (2011) -- a change of $199 ( 36.85%).

17. Housing Costs. The median monthly housing costs for mortgaged owners changed from $1,024 (2000) to $1,402 (2011) -- a change of $378 ( 36.91%).

  Mortgage Status; Monthly Owner CostsCensus 2000ACS 2011Change
ItemValuePercentValuePercentValuePercent
Housing units with a mortgage 770,996 100.0 1,032,279 100.0 261,283 33.9
  Less than $300 2,433 0.3 798 0.1 -1,635 -67.2
  $300 to $499 37,000 4.8 11,086 1.1 -25,914 -70.0
  $500 to $699 105,092 13.6 45,213 4.4 -59,879 -57.0
  $700 to $999 225,805 29.3 160,276 15.5 -65,529 -29.0
  $1,000 to $1,499 260,821 33.8 370,484 35.9 109,663 42.0
  $1,500 to $1,999 92,913 12.1 256,111 24.8 163,198 175.6
  $2,000 or more 46,932 6.1 188,311 18.2 141,379 301.2
  Median monthly owner costs (dollars) 1,024... 1,402... 378 36.9
Housing units without a mortgage 351,471 45.6 511,629 100.0 160,158 45.6
  Median monthly owner costs (dollars) 333... 516... 183 55.0


About this Profile. This profile provides a way to better understand “where we are and how demographic size and demographic-economic composition are changing” for states, metros, cities, counties and smaller areas across the Nation. These data enable us to better anticipate change and plan for the future. The data are important components in the development of demographic projections and how change might impact stakeholders on various issues.

This version of the S&O profile shows demographic-economic characteristics for the year 2000 (based on Census 2000), the year 2011 (based on American Community Survey 2011 released September 2012) and change over that period. The profile provides a unique source of this information in a highly consumable structure supported with tabular detail. The profile also provides the most recent monthly data on selected demographic-economic measures.

The underlying database used to develop this profile is updated monthly or more frequently. The monthly update schedule is shown in http://proximityone.com/whatsnew.htm. The profile has been generated using the ProximityOne Situation & Outlook (S&O). The S&O database is comprised of several databases that are updated on different schedules as new data become available. The profile file name and date appear under the profile title. Data in the profile were current at the time the report was developed. Running this same report at a later date would have different, more up-to-date, content.

This profile makes use of data from ProximityOne, Census 2000, Census 2010, American Community Survey (ACS), Bureau of Labor Statistics (BLS), Bureau of Economic Analysis (BEA) and other sources.

Usage Notes
  • When "2000" is referenced, the data are from Census 2000.
  • When "2011" is referenced, the data are from ACS 2011.
  • Monthly employment data are from BLS Local Area Unemployment Statistics; Current Employment Statistics programs
  • Quarterly personal income data are from BEA personal income estimates

Table Notes
10.1/ Nonfarm personal income is total personal income less farm income.
10.2/ Farm income is farm earnings less farm employer contributions for social insurance.
10.3/ Contributions for government social insurance are included in earnings by type and industry, but excluded from personal income.
10.4/ Adjustment for residence is the net inflow of the earnings of interarea commuters. For the U.S., it consists of adjustments for border workers and for certain temporary and migratory workers: Wage and salary disbursements to U.S. residents commuting or working temporarily outside U.S. borders less wage and salary disbursements to foreign residents commuting or working temporarily inside U.S. borders.
10.5/ Rental income of persons includes the capital consumption adjustment.
10.6/ Proprietors' income includes inventory valuation adjustment and capital consumption adjustment.
Government Social Insurance: Employee and self-employed contributions for social insurance consists of the payments by employees, by the self-employed, and by other individuals who participate in the following programs: Old-age, Survivors, and Disability Insurance (OASDI, or social security); Hospital Insurance (HI) and Supplementary Medical Insurance (Medicare); railroad retirement; state unemployment insurance; temporary disability insurance; and veterans’ life insurance.

Source: ProximityOne Situation & Outlook http://proximityone.com/situation&outlook.htm
Data based on ProximityOne, Bureau of Labor Statistics, Census Bureau and other sources.
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